Craft media lists, measure performance, optimize content, navigate crises
Arkreach provides online news consumption behavioral data at the article level to effectively plan public relations media outreach, and precisely measure its impact
Maximize public relations ROI with our audience-first approach by analyzing article-level user behaviour data for progressive metrics that drive results!
We analyze data from 150,000 news sources, uncovering 97,200 distinct user persona segments. Our global database spans over 800 million domains in 50+ languages.
Measurement
Customize dashboards, track crises, and measure impact with advanced metrics for coverage analysis.
- Gain insights into article-level reach, category audience size, M/F ratio, sentiment, and other progressive metrics.
- Access audience personas of engaged readers for specific coverage.
- Measure Share of Voice (SoV) based on articles' reach, surpassing mere coverage numbers compared to competitors.
- Obtain journalist reach data for comprehensive coverage analysis.
- Customize dashboards with local and global search capabilities across 478+ languages.
- Utilize for real-time crisis tracking with instant updates.
Media Planning
Tailor media lists, access global news sources, and harness data for hyper-targeted PR plans across media categories
- Craft media lists tailored to your target audience's demographic and psychographic interests.
- Generate hyper-customized media lists across 97,200 unique audience segments.
- Gain potential reach data for hyper-targeted plans at the media category level.
- Access 150,000+ global news sources.
- Explore 27 media categories (e.g., finance, health, tech, business).
- Obtain journalist reach data categorized by media category.
Where news media data meets the AI
Arkreach research methodologies and frameworks take analytics beyond the traditional news metrics. Stay tuned as our AI-trained data unlocks new product updates.
1,50,000 news sources, 27 categories
Monitored, evaluated daily
800M+ Domains
Database tracked regularly
50+ languages
Extensive global coverage
20B+ keywords
Real-time search capability
Frequently Asked Questions
Arkreach is a cloud-based SaaS analytics platform powered by AI technology in the public relations (PR/comms) sector. With it, you can craft media lists, measure performance, optimise content, and navigate crises using progressive metrics. You no longer have to rely on news domain traffic or social media data to gauge the coverage performance.
we provide online news consumption behavioural data at the article level to effectively plan PR media outreach, and precisely measure its impact. We analyse data from 150,000 news sources, uncovering 97,200 distinct user persona segments. Our global database spans over 800 million domains in 50+ languages.
Communication analytics often limits to just social media interaction data. While this data is important, it can lead to a distorted view of online reader behaviour and narrow the analytics scope for news media sites. Arkreach goes beyond social media data on published articles and focuses on Audience-first behavior on news media. This makes us stand out and unmatched by any other.
Our main offerings are:
- Measurement: Customize dashboards, track crises, and measure impact with advanced metrics for coverage analysis.
- Media Planning: Tailor media lists, access global news sources, and harness data for hyper-targeted PR plans across media categories
Soon to be launched:
- Content Optimisation: Readability score- Enhancing the organic amplification & discoverability of PR content
- Crisis & Monitoring: Predicted reach based on readers’ web and social media behaviour
ARKreach algorithm captures complex news media visits and content category patterns to bring to you the most updated data sets. You may see some metrics refreshed every 24 to 36 hours while others may take upto 2-4 weeks to be updated.
Hint: Hit refresh on your campaign dashboards when in doubt.
Our database includes GDPR-compliant data sets across the media categories. Over the course of the last 12 months, we have developed advanced algorithms to deliver our solutions as per the needs of the communications industry.
We use AI for increasing the speed and efficacy of our results especially automating the audience persona, media categorization, and reach calculations.
ARKreach subscribes, processes, and displays data that are either in an aggregated form or retrieved from sources as raw data that are mandated to be GDPR compliant as per internationally accepted laws and requirements.
You can read more about how we process your personal data in our Privacy Policy.
You can request us for a demo tailored for your requirement here https://arkreach.com/request-a-demo/
For any inquiries or further assistance, please contact [email protected].
AN AUDIENCE-FIRST APPROACH TO PLAN, OPTIMIZE, AND ASSESS.
Request a Demo
Curious about how progressive metrics are reshaping PR planning and evaluation? Let our founders share insights in a brief demo call.
For any inquiries or further assistance, please contact [email protected]