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Stay up-to-date with the latest trends in communication analytics. Follow our blog for insights, tips, and case studies.
A Troubleshooting Guide to Potential Reach ‘<100'
June 26, 2023
Here's a quick troubleshoot guide on your measurement dashboard and why the potential reach for some of your articles show '<100"
Harnessing AI for Enhanced ROI and Data-Backed Reports in Public Relations
AI revolutionizes PR, enabling smarter targeting, automated monitoring, intelligent content creation, real-time crisis…
The Evolution and Impact: A Comprehensive History of Public Relations in India
Public relations in India has evolved from its early beginnings during the freedom struggle to becoming an integral…
What Is Lobbying in Public Relations? An In-Depth Guide
Explore how lobbying in public relations shapes policy decisions, benefiting organizations and individuals. Learn about…
Arkreach – Analytics Platform for PR
ARKreach is a comprehensive analytics platform for PR professionals that provides real-time insights, comprehensive…
10 Tools for Public Relations for PR success
Public relations professionals have a variety of tools at their disposal to help them manage their campaigns…
PR (Public Relations) Software – What is it and why you need it?
PR software streamlines communication, media planning, and crisis management. Arkreach offers advanced analytics and…
PR Analytics – Going Beyond Traditional Metrics with Arkreach
Traditional ways of measuring PR performance are becoming obsolete, as they rely on social media metrics. Arkreach…
How to write an Engaging Headline for your next Press Release
This article provides tips for writing engaging headlines for PR articles. It recommends being clear and concise, using…
5 reasons your last Press Release campaign missed the mark
Public relations (PR) campaigns are an important aspect of an organization's marketing and branding efforts, but…
Why is Arkreach media list different from my usual list? | Media Planning module
New tech and innovations can be daunting at first. It does take some time to reset the baseline. This is our effort to…