Industry trends

Potential reach

A Troubleshooting Guide to Potential Reach ‘<100'

Here's a quick troubleshoot guide on your measurement dashboard and why the potential reach for some of your articles show '

Harnessing AI for Enhanced ROI and Data-Backed Reports in Public Relations

AI revolutionizes PR, enabling smarter targeting, automated monitoring, intelligent content creation, real-time crisis management, and data-driven performance evaluation.

The Evolution and Impact: A Comprehensive History of Public Relations in India

Public relations in India has evolved from its early beginnings during the freedom struggle to becoming an integral part of modern communication. This comprehensive history explores key milestones,…