Our Solutions
Our modules support a range of use cases that lead to efficient PR research, planning, benchmarking, and measurement, making it an invaluable tool for strategic media and brand management.
Media Planning
- Plan custom media outreach lists tailored to the audience's demographic and psychographic traits.
- Offers precise outreach with predictive reach at the media category level and detailed journalist information.
Measurement
- Gain insights on earned media (PR) performance related to a brand or topic.
- Provides article-level data, including reach, share of voice (SOV), audience persona, sentiment, and more.
Brand Ark (Compare)
- Delivers real-time benchmarking for brands or topics.
- Facilitates strategic pivots with insights from media and content analysis.
Journalist Assessment
- Identify and secure top journalists for your media category or brand based on the reach of their articles.
- Analyze journalists by the popularity (reach) of their content and those delivering a higher Share of Voice (SoV).
PULSE (AI)
- AI-curated articles based on themes across a brand or sector.
- Keeps you updated on evolving trends and measures media interest.
About Arkreach
Arkreach provides online news consumption behavioral data at the article level to effectively plan PR media outreach, and precisely measure its impact. We analyze data from 150,000 news sources, uncovering 97,200 distinct user persona segments. Our global database spans over 800 million domains in 50+ languages.
For any inquiries or further assistance, please contact [email protected]